Rochester, NY (PRWEB) March 21, 2008 -- Black Cat Plus (www.Blackcatplus.com) is pleased to announce that Erica Larsen is the winner of its Search for the Authentic Woman Model Search Contest. Larsen will be featured as the web boutique's model for its Spring 2008 Collections. As a thank you, she also receives a two-night stay at the Del Monte Lodge in Rochester, NY and a $500 wardrobe credit from Black Cat Plus.

The Model Search Panel chose Larsen, a student majoring in Communications, from over 100 contestants. To enter the contest, models had to submit two photos, be at least 21 years of age, wear at least a size 12, and answer two questions: What is the best lesson I have ever learned? and How do I live an authentic life?

Black Cat Plus's Search for the Authentic Woman Model Search Contest was launched to celebrate the plus size woman and to demonstrate that confidence comes in all shapes and sizes and from that confidence comes the power to change perceptions. Due to the success of the inaugural contest, plans are in the works for the Fall '08 Model Search Contest. For the Fall Contest, plans are to use models with different body types to show how one particular outfit will look on the different body types. Details for the next Black Cat Plus Model Search Contest will be announced in June.

"We are proud to have Erica serve as the image of Black Cat Plus. Her photos are breathtaking and her answers to our essay questions brought us to tears," said Jodell Raymond, owner of Black Cat Plus. "I was completely blown away and humbled by the high caliber, diverse group of beautiful women who took the time to enter our contest. I am in the process of personally writing each one of them to thank them for sharing their images and stories with us. Their genuine responses combined with their beautiful pictures were inspiring to say the least. We wish we could have chosen ten models to launch our site! I am glad I did not have to make that decision alone and had the help of a panel," she adds.

Black Cat Plus features the best of the best in contemporary fashion to fit and flatter women who wear up to a size 3X. The site offers contemporary and stylish selections from popular on-line retailers such as Kiyonna and Svoboda, Canadian Designer Linda Lundstrom, as well as Loco Lindo-Mui Loco, Berek, Ash and Sara, Belush, Kaktus, Pure & Co., and Black Cat Plus Private Label. Black Cat Plus also has a store-front showroom/boutique located in Rochester, NY at sister boutique, SoLia Boutique.

###